Han-Seok SeoUniversity of Arkansas, Fayetteville
View Statement for SSP
The ultimate purpose of my life is to make a significant contribution toward creating a society in which “everyone” can experience “happiness.” Through my exploration, I have discovered that people often find moments of happiness in sensory-related contexts, such as enjoying delicious food in pleasant environments. Therefore, I decided to focus my research on measuring responses to sensory cues, optimizing these cues to enhance quality of life and happiness, and delivering these positive impacts to a broad spectrum of individuals, including demographic minorities and those with sensory, affective, and neurodiversity.
Similarly, my vision for SSP is to foster an environment where every member can achieve happiness. Within a professional society, individuals often experience happiness when they see opportunities for professional growth, feel included and recognized, and expand their professional and social networks. If elected, I will leverage my interdisciplinary background, network organization skills, and ability to encourage and include minority communities to contribute to SSP members’ professional growth, build a diverse and inclusive community, and expand our network both within SSP and globally. In this way, I believe all members will experience greater happiness over time within our SSP.
Biographical Statement
Dr. Han-Seok Seo is a sensory scientist who combines interdisciplinary backgrounds with skills contributing to improved quality of life through healthy and joyful eating behavior. Dr. Seo is a Professor and Director of the University of Arkansas Sensory Science Center in the Department of Food Science at the University of Arkansas, Fayetteville, AR. He holds both a Ph.D. in Food and Nutrition and a Doctor of Medical Science in Otorhinolaryngology from Seoul National University (Seoul, Korea) and the Technische Universität Dresden (Dresden, Germany), respectively. Dr. Seo serves as an Associate Editor in Food Research International, Guest Editor in Foods, and Editorial Board Member of multiple journals including the Journal of Sensory Studies, Journal of Food Science, Food Quality and Preference, Foods, and Journal of Culinary Science & Technology. Dr. Seo founded the Sensory Science Journal Club open to anyone who is interested in sensory science worldwide, which is virtually held monthly since March 2020. He also founded the Science-Telling-About-Revolution (STAR) in Sensory Nudges conference, which is held biannually since 2022. Finally, Dr. Seo recently founded the Global Center for Korean Food.
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